All pleasure can only come from G-d. When G-d is revealed, the sense of pleasure is infinitely greater than when He's hidden. How can we remove the mask that hides the existence of G-d or the existence of the spiritual world? Fundamentally speaking, the Mashiach is a process rather than an individual person. We must guard ourselves against getting too arrogant, too egotistical, to believe too much in our own power and technology. For where did everything come from except from G-d?